Experience, Creativity and Commitment

 

"Earned Media" is a lot easier on your budget and has the power to work wonders for your association.


John C. Van Gieson , the president of the firm, is a respected former journalist who covered Florida state government and politics for The Orlando Sentinel, Miami Herald and Associated Press for more than 20 years. He was also communications director for the state Department of Education and the 1994 Save Our Everglades intiative campaign.


Public Relations • Media Relations • Media Training • Writing

Van Gieson Media is a communications consulting business based in Tallahassee and covering all of Florida. The firm specializes in influencing media coverage and managing issues in political settings including the Legislature, policy-making boards, administrative agencies, courts and campaigns. Van Gieson Media works with the media to influence public perceptions and the decisions made by government officials and the voters, giving clients the edge they need to win support for their objectives and overcome the challenges mounted by their adversaries.

We specialize in persuading reporters to develop stories that have yet to emerge as major media issues. We prefer to work under the radar in most instances, relying on personal contacts with reporters and editorial writers, rather than gimmicks, to deliver results for our clients. Reporters listen to us when we approach them because they know we understand the media, and our tips have panned out in the past.

The firm's president, John Van Gieson, is a former political reporter who started a media consulting business in 1995. Since then the firm has provided quality communications consulting services to more than 100 businesses, associations, law firms, government agencies, universities and political campaigns.

Van Gieson's media background gives the firm the experience, creativity and skill to communicate a client's message clearly and effectively. When clients hire the firm, they get unparalleled understanding of the news media and the political and governmental processes in Florida. The difference between Van Gieson Media and our competitors is our credibility and extensive contacts with the news media in Florida. We have an insider's perspective on the media, understand the needs of reporters and editorial writers and excel in tailoring a message to appeal to them.

John was featured in a Florida Trend article on the growing influence of media relations in the political arena. The article noted that groups attempting to influence policy "are increasingly turning to media relations and issues advocacy to influence public policy in the court of public opinion." That's where we come in.

John and Pam Forrester, a former television and news anchor, have formed Media Coach to provide practical media training to businesses, associations and other clients. John and Pam will train you and your associates in informative, entertaining sesions that teach how to get your story in the media and how to respond when reporters are after you.

If you need an expert witness in a legal proceeding involving the media, John is your man. He is a persuasive witness with an insider's knowledge of journalistic standards and practice.

Another strength of Van Gieson Media is our writing ability. John frequently writes articles for state and national publications. Writing is in his blood.

Clients drive our business, and we are committed to their success. We provide our clients with innovative, creative strategies to achieve the results they want. Our network of contacts in Tallahassee and throughout Florida gives us a unique ability to deliver results for our clients.


 
 
Van Gieson Media - Public Relations•Media Relations•Media Training•Advertising•Newsletters•Writing

Van Gieson Media
519 E. Park Ave. , Tallahassee , FL 32301
Phone: 850-681-6505

Media Coach - Public Relations•Media Relations•Media Training•Advertising•Newsletters•Writing